Lacoste Celebrates Miami Open 2025 Presented by Itaú with Le Club Lacoste Miami

Le Club Lacoste joined forces with Soho House to kickoff off their two-week pop-up with Miami Pool House to celebrate the 2025 edition of the Miami Open presented by Itaú.

The evening, hosted at Miami Pool House with DJ sets from Amtrac and Jun-ill, had in attendance the brand’s ambassadors Novak Djokovic, Daniil Medvedev, Grigor Dimitrov and Team Lacoste as well as Soho House global and local members.

Lacoste brand ambassador Novak Djokovic

As a nod to Miami Pool House’s vibrant Wynwood district, Lacoste has commissioned local Miami based artist Shawn Kolodny to create two bespoke tennis ball sculptures, allowing the brand to transcend the court through art. Shawn noted on the partnership: I am excited to partner with Lacoste for the Miami Open to reimagine my signature steel spheres as a dynamic celebration of tennis. This collaboration blends Lacoste’s timeless elegance with the bold energy of my sculptures, creating a dynamic expression of the sport’s movement and spirit."

Members and guests enjoyed Lacoste’s latest Spring Summer collections shown against Miami Pool House as a backdrop, whilst they savored a French inspired bespoke Le Club Lacoste menu crafted for the partnership including cocktails such as the Le Chose, a drink invented the brands founder René Lacoste in 1967. The menu will be available for Soho House global and local members and guests for the duration of the tournament alongside a dedicated screening area to watch play as LE CLUB LACOSTE takes overs The Cottage, Miami Pool House’s member space featuring lounge-style seating, a fully equipped bar and an outdoor terrace.

LACOSTE X MIAMI OPEN PRESENTED BY ITAÚ - 10 YEARS OF PARTNERSHIP

Lacoste, a pioneer of fashion-sport and an iconic French brand with a rich tennis heritage, is proud to celebrate ten years of partnership with the Miami Open presented by Itaú, one of the most prestigious tournaments. Since 2015, Lacoste has been a Platinum sponsor and the official outfitter, dressing ball kids, staff, and volunteers. The brand’s presence extends throughout the tournament with dedicated retail spaces, a VIP suite where the Maison welcomes its guests, and the players it supports in reaching the highest levels of the game.

MIAMI POOL HOUSE

Set on the border of Wynwood and Edgewater, a district known for its galleries, museums and street art, Miami Pool House is Soho House’s second location in the city alongside Soho Beach House. Central to the House is a Palm Springs-inspired pool surrounded by sun loungers and custom floats. There’s also a terrace restaurant and club space serving Miami classics and global House favorites, as well as The Cottage, which features a health and tonic bar focused on nutrient-rich food and drinks.

Brand Ambassadors

Team Lacoste, Photo by @williamk @laclefprod

From to to bottom: Novak Djokovic | Grigor Dimitrov | Daniil Medvedev | Bernada Pera, Ana Bogdan, Photos by Getty for Lacoste

Global Tastemakers

From top to bottom: Pietro Boselli | Morgan Riddle | Ayan Broomfield, Photos by Getty for Lacoste

From top to bottom: Twins of Miami, Xime Ponch, Andrew Ponch | Felipe Titto and Konrad Dantas | Thais Braz, Photos by Getty for Lacoste

From top to bottom: Olivia Eliott, Jencarlos Canela | Paola Antonini | Daniella Duran, Edu Mauri, Eugenia Rodriguez | Gage Gomez, Photos by Getty for Lacoste

The Evening