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LuisaViaRoma Opens First Store in New York City



 LuisaViaRoma, a leader in luxury fashion retail and industry innovation, opens its first New York City flagship in downtown Manhattan on 1 Bond St. between Broadway and Lafayette streets.

 

The New York opening is part of the company’s global expansion strategy, a business approach that balances the immediacy of web and app-based digital services with best in class physical locations where luxury goods can be touched and tried on. The new store complements LuisaViaRoma’s legacy flagship in Florence, Italy, the multibrand LUISAVIAROMA.COM, and a clienteling suite in Milan for hosting press, special guests, and top clients.

 

LuisaViaRoma New York’s elevated experience and true luxury offering make the flagship a premier retail destination. The new store will feature ready-to-wear collections for women and men, with a focus on labels that cater to LuisaViaRoma’s “Iconoclast Woman” – opinion leaders in culture, business, entertainment, and philanthropy. LuisaViaRoma New York will open with collections by Chloé, Maison Margiela, Jil Sander, and Lanvin as well as iconic New York designers like Gabriela Hearst, Proenza Schouler, and Helmut Lang.



The two-floor 1 Bond St. store spans 11,366 ft2 (1,056 m2). The interior combines custom-made and vintage furnishings.

 

LuisaViaRoma New York caters to its VIP clientele with a 2,217 ft2 (206 m2) personal shopping floor. Clients access the private level via a discreet VIP entrance, where they enjoy exclusive benefits including concierge styling services and special access to curated product categories.

 

Vestiaire Collective and LuisaViaRoma continue to promote a commitment to circular fashion by extending their ongoing partnership. New York visitors can shop an edit of certified vintage pieces in-store and can directly consign their own luxury goods on-site in exchange for LuisaViaRoma credit.

 

LuisaViaRoma’s New York footprint will accelerate growth in a pivotal market, solidifying LuisaViaRoma's position as a full service true luxury shopping experience. From LuisaViaRoma’s CEO, Tommaso Andorlini:

 

“We are excited to debut LuisaViaRoma’s first U.S. store at 1 Bond Street, NYC. This new multi brand flagship services our global clientele with a high-touch, in-person shopping experience. While our digital platform continues to deliver best in class, around-the-clock service, LuisaViaRoma New York sets the new standard for modern luxury retail in the city with its product offering and physical experience.”

 

The LuisaViaRoma New York City store will be open to the public on July 22nd, 2024.



By ML Staff. Image credit: Douglas Lyle Thompson

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